STRATEGIC versus TACTICAL MARKETING
Marketing is a pretty simple concept. It's the matching of your product or service to your customers' needs and wants. The closer your product or service comes to matching those needs and wants, the more profit your business will make.
However marketing is a much more complex process than that equation implies. It's not just a matter of following what others do - the email campaigns, the Google ads, You Tube videos, blogs, the brochures, webinars and so on - they are simply tactics.
To be successful you need to get your Marketing Strategy right. You need to ask yourself why each activity is needed and what will it deliver.
HOW DO I GET MY MARKETING STRATEGY RIGHT?
You may not be confident or have the in-house experience about how to analyse your marketing options, or not have the resources to employ an experienced marketer to do this. That's where Chiaro Consulting comes in.
I offer a tailored and flexible approach based on your needs to develop and implement a Strategic Marketing Plan.
Whether you want minimal to total involvement, I have a package that suits.
Or I can mentor you and your young staff sharing my 25+years hands-on experience in sales, marketing and leadership.
Chiaro Consulting will help you and your business succeed with clear and focused thinking, strategic planning and results with your marketing.
A Marketing Program to Meet Your Needs.
- Done For You: I come in and create and manage all your marketing programs. You don't need to hire or retain marketing staff...it's all done for you.
- Done With You: I come in and together we create and share the management of your marketing programs
- D.I.Y.:a very cost effective way of developing your marketing knowledge and implementing your own plans .... at your pace.
To ask a question or book a free 1 hour Discovery Session, please contact me directly via my mobile: (0409 556 650) or email: [email protected]
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