Simple, honest and respectful funerals at a Sensible price.
Today as in the past, Traditional family and corporate-owned funeral directors have structured their services on the premise that a dignified and respectful funeral comes from providing the bereaved with many extravagant and unnecessary costly options like fancy chapels, embalming, ornate coffins and limousines.
We believe this approach only adds to funeral directors profits and adds nothing to the dignity and respect for the deceased.
Over 30 years ago Keith Russell revolutionised the funeral industry when he started a funeral company called Simplicity, offering simple funerals at about a third of the going price.
Simplicity Funerals was acquired by American interests in 1987 and is now owned and operated by a large company listed on the Australian Stock Exchange. When Keith Russell looked at the industry in 1999, he saw that prices had soared, so he started again. This time he called it SENSIBLE FUNERALS.
I'm Shanti Russell, and I'm proud to continue his work. Sensible Funerals is an Adelaide-owned company, with no commissions based on sales and no shareholders to answer to. Our philosophy remains the same.
Simple, honest and respectful funerals at a Sensible price
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Shop 8, 1064-1066 Port Rd, Albert Park, SA, 5014
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