Benchmark Sensory Strategy & Research Pty Ltd

Benchmark Sensory Strategy & Research Pty Ltd

We provide sensory strategy and consumer sensory research (taste tests) services to producers of Fast Moving Consumer Good's (FMCG's) to help achieve the best result for their product.

Implementing a good strategy, preferably prior to commencing any research, can help reduce lead times, create efficiencies, and most importantly produce a better result for the product under test.

We understand the importance of measuring the product experience precisely, and conduct sensory research to the highest standard.

In brief, we can provide guidance and research for:
- New Product Development
- Product Benchmarking and Category Audits
- Product Optimisation
- Flavour screening
- brand/concept and product fit
- packaging usability

Please refer to our website for a full list of how we can help you.
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