I know that there is no other store like us in Canberra, but I was finding it a little difficult to write about what makes our store unique. In trying to answer this question, I took out the Thank you cards from my customers, and was inspired by why our customers like us and continue to come back:-
1. They love that they were able to make an appointment and they had me to themselves for an hour. All appointments are free.
2. The face to face service that we offer is immediate - we can lay up a design for customers to see on the spot. For wedding invitations, customers love being part of a true collaboration of one of the most important correspondences of their lives.
3. Customers appreciate the wonderful service they receive and the innovation in our designs and processes.
4. Particularly grooms - can not believe that we have 92 different white papers in the store.
5. Customers are grateful that we have three different types of service: 1. We teach customers to DIY, 2. We Print/Cut for them, 3. We take care of everything. All lessons are free, and we loan out guillotines at no charge.
6. Retailers have better buying power, so not only are our prices competitive, we have a larger assortment of paper and our stock is fresher as it turns over more quickly.
7. With paper and printing, you get what you pay for. We only stock quality papers. We only buy from reputable companies. This is an important part of the supply chain, because if we order different items for you at different times, such as invitations, placecards and Thank you cards, you want the piece of mind that the colours of each will be the same each time.
8. Melita is a people person, with 9 years experience helping lovely couples in the store. Word of mouth is by far our biggest advertising, and our most valued.
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Dickson, ACT, 2602
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